Our expertise is combining societal with the business perspective
Societal perspective

Measuring the positive and negative impacts organizations or portfolios have on climate, biodiversity, health, people, and society.
Business perspective

Linking those impacts to financial effects, risks, and opportunities — and translating them into strategy, aligned governance, and value creation.
Bringing these perspectives together gives leaders a complete view: not just how to report on sustainability, but how it truly matters — to society, to strategy, and to financial performance in the short, mid, and long term. This integrated, impact-washing-free lens is what sets Positive Impacts apart, enabling decisions that create both positive impacts and positive returns.
Expertise rooted in research & practice.
Positive Impacts was founded to bridge the gap between sustainability science and strategic decision-making. Our interdisciplinary team combines backgrounds in finance, environmental science, policy, and corporate strategy.
We work with leading organizations, investors, and institutions to align sustainability and performance – helping decision-makers translate complexity into clarity.
THE PI TEAM
Martin G. Viehöver
Founder & CEO
Dr. Wolfram Heger
Director
David Kofler
Manager
Myrna van Vliet
Senior Consultant
Chetna Jain
Analyst
ADVISORY BOARD
Our advisory board and leadership team bring global experience across industries, financial systems, and sustainability frameworks. Their shared vision: to make impact-based management the standard for resilient business.
Prof. Dr. Klaus-Michael Ahrend
Heag Holding AG
Dr. Lewis Akenji
Hot or Cool Institute
Prof. Dr. Timo Busch
University of Hamburg
Dr. Todd Cort
Yale University
Prof. Dr. André Habisch
University Eichstaett-Ingolstadt
Prof. Dr. Thomas Müller-Kirschbaum
Prita S Leenheer-Mathur
Earth 300
Dr. Bremley Lyngdoh
Worldview Impact Foundation
Tina Rademacher
Philipp Willigmann
Trusted by organizations shaping sustainable transformation.
We collaborate with organizations, investors, and policymakers advancing impact-based performance management.
Our work has been featured in leading sustainability forums and publications.
In the news

Handelsblatt Coverages
Handelsblatt Business Briefing from 08.04.2022: Consistent ESG strategies strengthen financial result:
“up to 29 percent of corporate financial results measured by earnings per share are determined by sustainability strategy and its quality“ (own translation)
Handelsblatt Business Briefing from 14.10.2022: Company’s societal profits and losses monetizable
„While all companies generated an average societal value contribution of 62 cents in 2019 (…), they also generated 38 cents of societal costs” (own translation)

Börsen-Zeitung Coverages
Börsen-Zeitung from 25.04.2022: Study shows high influence of ESG
“20% to 29% of corporate financial performance (CFP) could be explained by corporate sustainability strategy performance (CSSP)” (own translation)
Börsen-Zeitung Podcast on sustainable investing
„The bottom line is that 20 of these 100 companies in the sample generated societal profits“ (own translation)

Tagesspiegel Background Coverages
Tagesspiegel Background Sustainable Finance from 12.05.2022: Sustainability strategy boosts financial performance
„Financial performance can be maximized by choosing the highest possible ambition, reducing inconsistencies, and improving sustainability performance“ (own translation)
Tagesspiegel Background Sustainable Finance from 27.06.2022: Only one company relies on double materiality
“Only one company uses double materiality”
Tagesspiegel Background Sustainable Finance from 10.11.2022: Expressing environmental impacts in monetary terms
„In Positive Impacts’ methodology, there is a “societal value” and a “societal gain/loss.” The externalities are offset against sales in the case of the former, and against taxes paid in the case of the latter – after all, these are the only services financed for the general public.” (own translation)

Forum Nachhaltig Wirtschaften Coverages
Forum Nachhaltig Wirtschaften 02/2022: Consistent action pays off
„Consistent ESG strategies strengthen financial results” (own translation)
Forum Nachhaltig Wirtschaften 04/2022: Double dividend through sustainability
„Less than 7% of the sustainability ambitions and the quality of sustainability management (can be) explained by the financial performance of the previous year. They were therefore more than 93% a management decision“ (own translation)
Turn sustainability into a strategic advantage
Contact us to discuss how Positive Impacts can support your organization in aligning sustainability, risk, and value creation.
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